Wael Breich
Senior Data Analyst, Advanced Analytics at Pinnacle Group LLC
Wael Breich is a Senior Data Analyst and published researcher with a multidisciplinary background spanning business analytics, engineering, and consulting. His work focuses on predictive analytics, machine learning, customer behavior, and data-driven decision-making. Drawing on both technical and business experience, he specializes in translating complex data into practical insights and analytical solutions that help organizations improve performance, understand customer behavior, and make better strategic decisions.
Talks
Data Con LA 2026
Less Data, Better Insights: Predicting Churn Using Customer Engagement Only
Everyone assumes better churn prediction requires more features. I want the audience to leave questioning that assumption. Customer engagement behavior alone can capture much of the predictive power of a more complex model, showing that more data isn't always better—the right data matters more.
https://youtu.be/Il1qvpr0qwo?t=6